Lului

Lului brand is a fashion product using natural dyes from clay, this dye has its own story in collaboration with the Membumi project (social project), aiming to try to regenerate pottery artisans, preserve clay crafts that are almost extinct. In addition, Lului is also a fashion brand with natural dyes that are environmentally friendly and represent modern products from clay craft which is one of the small steps to reduce fashion industry waste. This fashion product uses natural fiber fabrics such as linen, rayon, cotton and fabrics that use bamboo fiber or natural fiber fabrics.